Mary Kay hoped that anyone who did business with the Company would be richer for it, not only financially but also spiritually. She built the culture on the Golden Rule and the Go-Give® spirit with honesty and integrity as cornerstones.

  "Before you ever receive the wonderful treasures of a happy life, you must first give. Give of yourself. Be of service to others. Only what you give can be multiplied back into your own life. That is the law of the harvest, the law of the ten-fold return. If you give nothing, even if it is multiplied, you receive nothing."
"Integrity is the ingredient that will enable you to forge rapidly ahead on the highway that leads to success. It advertises you as being an individual who will always come through. Whatever you say you will do, do it even if you have to move heaven and earth."
"Each of us should have a philosophy about how we conduct ourselves with others. A long time ago, I chose as my standard the Golden Rule: 'Do unto others as you would have them do unto you.' Some might consider the Golden Rule corny and old-fashioned, but no one can deny its simple truth. Imagine how much better our world would be if everyone lived by this creed."
"The real success of our personal lives and careers can best be measured by the relationships we have with the people most dear to us – our family, friends, and co-workers. If we fail in this aspect of our lives, no matter how vast our worldly possessions or how high on the corporate ladder we climb, we will have achieved very little."

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